How to protect your brand and data from digital risks
webinar | Tuesday 25 April
Don’t Get Blindsided by Brand Fraud
As a brand savvy company, you’ve built a strong online presence across social media, web, mobile apps, and email. And that’s a good thing. A strong omnichannel digital presence is the new benchmark for creating positive customer engagement and experience.
But your expanded digital presence exposes your organization to online brand fraud.
Fraudsters can masquerade as your brand- across all your digital channels – and bait your customers with scams, phishing, and offers for counterfeit products and services. Brand fraud is now a significant problem. In fact, our recent study discovered 19% of social media accounts associated with 10 top brands are fraudulent.
Join us for a digital risk webinar with Forrester Research. We’ll discuss the risks around brand fraud and you’ll learn how to protect your customers and your brand.
Tue, Apr 25, 2017 11:00 AM – 11:45 AM