Exclusive Group Extends BigTec Cloud Transformation Portfolio with Global Elastifile Partnership

New vendor sign-up stretches the boundaries of digital transformation to bring new channel sales opportunities in hybrid cloud


PARIS, FRANCE – August 22nd 2018  Exclusive Group, the value-added services and technologies (VAST) group, today announced Elastifile as the latest addition to its global BigTec cloud transformation portfolio. Elastifile’s enterprise-grade, scalable cloud file storage solution delivers on the promise of hybrid IT agility, moving customers beyond the restrictions of static, proprietary storage silos to enable dynamic cloud workflows with minimal deployment and management overhead.

“Cloud infrastructure transformation is, alongside cybersecurity, perhaps the greatest commercial opportunity for channel partners to lead customers toward a positive digital future, which is why Elastifile’s innovation aligns so well with our global BigTec vision,” said Martin Bichler, Group Vendor Manager at BigTec. “The global enterprise IT shift to ‘everything-as-a-service’ is accelerating the obsolescence of traditional data infrastructure, so end customers want their transition to new technology to be frictionless with clear ROI. Elastifile fits into our broad set of compelling BigTec solution offerings around enterprise hybrid cloud that are addressing significant demand across the channel ecosystem.”

The new global distribution contract significantly extends the market reach of Elastifile and follows the vendor’s initial BigTec EMEA agreement struck last year. The partnership will ramp-up partner recruitment internationally and accelerate market demand through a targeted go-to-market strategy and extensive package of technical support and services, including an ‘appliancized’, hyperconverged scale-out solution.

“With Exclusive Group’s evolution as the go-to global specialist VAD for cyber and cloud transformation, we feel we have found the ideal partner to support our channel growth objectives with service providers and VARs worldwide. The BigTec brand, backed by Exclusive’s global market reach and unparalleled specialist cloud competency, adds significant value and gives us a great market advantage.” said Bamiyan Gobets, VP International Sales at Elastifile. “There is tremendous opportunity for our resellers wherever customers want to cloud-burst peak demand, migrate workloads, or create true hybrid workflows that span architectures – be it supporting containers, VMs, on-premises infrastructure, or public cloud.”

Elastifile’s technology has attracted worldwide attention, earning the company ‘2017 Cool Vendor’ status from Gartner. Its unique cross-cloud data fabric enables infrastructure modernisation and truly dynamic cloud-integrated workflows via a breakthrough software-defined cloud file system with integrated data management and data mobility features. BigTec is equipping partners to position Elastifile’s solution to their customers, with full technical support and flexible financing options where necessary.


About Exclusive Group

Exclusive Group is building the world’s biggest specialist VAD in cybersecurity and cloud transformation. Through its best-in-class portfolio of market leaders and disruptive challengers, unique reputation for innovative technology expertise, and global services and logistics infrastructure, Exclusive Group creates opportunities across the channel ecosystem by bridging skills gaps in cyber and cloud. With 50+ offices across five continents, and presence in over 100 countries, Exclusive Group is the global value-added services and technologies (VAST) group with a hybrid distribution model that is optimised for volume but differentiated by value. Find out more at www.exclusive-group.com.

About Elastifile

Elastifile helps organisations adapt and accelerate their business in the cloud era. Powered by a dynamically scalable, enterprise-grade distributed file system with intelligent object tiering, Elastifile’s cross-cloud data fabric solves the data-centric compatibility, scalability, and mobility challenges inhibiting cloud adoption and expansion. With Elastifile, organisations can seamlessly leverage cloud resources to optimise critical workflows, with no application refactoring required…thereby modernising their infrastructure and achieving their crucial IT agility and efficiency goals.
Elastifile is based in Santa Clara, California and Herzliya, Israel, with global Sales and Marketing offices in North America and Europe, and R&D in Israel. Founded in 2013, Elastifile is backed by Battery Ventures, Lightspeed Venture Partners, CE Ventures, and seven strategic investors from the cloud, data centre, and storage industries, including Dell EMC, Cisco, and Western Digital. Find out more at www.elastifile.com.


For more information contact:

Jon Bawden/Dominic Casey Cohesive

+44 (0) 1291 626200