22 Oct 2026
Exclusive Networks, the global cybersecurity go-to-market specialist, today announced the appointment of Nada Bogdanyi as Senior Director, Marketing Central Europe. Following more than a decade with the company, Nada will lead the regional marketing organization across CEE and DACH, driving go-to-market excellence, strengthening sales alignment, accelerating partner engagement, and supporting sustainable business growth across the region.
In her new role, Nada will be responsible for defining and executing the Central Europe marketing strategy, ensuring strong alignment between global priorities and local market needs. She will focus on increasing marketing's contribution to pipeline and revenue, deepening collaboration with sales and vendor teams, and developing scalable programs that deliver measurable business outcomes across the region.
"Nada has been with our company for more than 10 years. Her experience, deep knowledge of our company and vendors, and continued passion for helping others grow make her ideally suited to lead the next chapter of our regional marketing organization."
said Helge Scherff, Regional Vice President Central Europe, Exclusive Networks.
Commenting on her appointment, Nada said:
"My focus will be on ensuring marketing continues to play a critical role in delivering sustainable growth. Success comes when marketing is trusted as a true business partner and shares accountability for commercial results."
Under Nada's leadership, the regional marketing team will focus on four strategic priorities:
Go-to-Market Strategy: Aligning regional execution with global priorities while adapting programs to local market opportunities.
Sales Alignment: Strengthening collaboration with sales teams through shared accountability for pipeline generation, opportunity progression, and revenue outcomes.
Partner & Vendors Growth: Expanding engagement across the partner ecosystem and creating scalable initiatives that support mutual growth.
Regional Innovation: Developing repeatable marketing programs and best practices that can be scaled across countries while maintaining local relevance.
Having spent more than ten years with Exclusive Networks, Nada's appointment reflects the company's continued investment in leadership development, regional growth, and commercial excellence.
About Nada Bogdanyi
Nada is a marketing leader with more than 10 years of experience driving growth across the cybersecurity industry. Having progressed from a Marketing Specialist in Slovakia to Global Marketing Director at Exclusive Networks, she has led regional and global marketing initiatives across 45+ countries. Nada specializes in go-to-market strategy, demand generation, partner ecosystems, sales alignment, and marketing transformation. She works closely with sales, vendors, and global teams to translate business strategy into measurable pipeline, revenue growth, and sustainable commercial impact.
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